5 Recommendations to Optimise Your Business’ Homepage

For an existing business, a few homepage optimisiations can have a large and positive impact on visitors to its site, which can ultimately lead to increased leads and conversions. For a minor financial investment, the potential outcomes can be game changing. Here are...

3 Landing Page Benefits for Increased ROI

Simply put, a landing page is a smart marketing tool that generates leads for businesses by inviting visitors, usually with an offer, to complete a form or make a phone call. It directs visitors from a link contained in sources like PPC (pay-per-click) advertising,...

5 Website Redesign Must Haves for Fast ROI

Are you thinking about a refresh of your website to increase leads and conversions? Here are our can’t miss, top 5 must haves for your website redesign project for fast Return on Investment (ROI). Strategy How does the website re-design directly contribute to your...

Maximising ROI with A/B Testing

Increasing leads and conversions are usually the first things businesses want to improve on their website.They set up campaigns such as Google AdWords or Facebook to drive a lot of traffic to their home page or landing page without a clear strategy to maximise the ROI...

Mobile-First Marketing in 2017

Mobile and tablet data usage is estimated to increase more than 8 times by 2020. Given the significant increases in mobile searches, Google is moving to mobile-first search indexing over the coming months. A search index is a collection of web pages that a search...